What if your organisation
didn’t rely on you for everything?

As organisations grow, so do the projects, expectations, opportunities and demands.

Before long, important information lives in inboxes, the same few people are carrying most of the workload, and leaders find themselves becoming the glue holding everything together.

I work alongside leaders, boards and organisations to create clarity across projects, communication and priorities, helping reduce pressure, improve visibility and keep the work moving.

LET'S KŌRERO

TRUSTED BY ORGANISATIONS ACROSS AOTEAROA

Sound Familiar?

  • You know there are opportunities being missed, but nobody has the capacity to chase them.

  • The same people are involved in everything

  • Projects are progressing, but visibility is limited

  • Important information is difficult to find or held within one key person on the team.

  • Communication feels reactive.

  • You wish there were two of you.

You don’t need another strategy. You need the capacity, visibility, and support to deliver what you already have.

Kia ora, ko Irene Wakefield ahau.

For more than a decade, I’ve worked alongside organisations navigating growth, change, complexity, and competing priorities.

From iwi organisations and community trusts to schools, governance groups and major projects. My work helps leaders get clear on what’s happening, what’s needed next, and how to move mahi — meaningfully.

I am known for quickly understanding complex environments, connecting the dots, bridging gaps, and helping organisations create practical pathways forward.

In short? I help organisations get clear, organised, and moving towards goals.


Kind Words

  • I have no hesitation in recommending Irene as a reliable, insightful, and highly capable provider of digital advice and strategic direction. Her development of tailored narratives and meaningful systems has significantly improved SORT.

    Robin Hapi CNZM - SORT Chair

  • Working with Irene significantly improved how we communicate, engage with our community, and position our business. Her strategic input helped us connect more meaningfully with our customers and improve internal comms systems— leading to a significant increase in profits.

    Jason Davy - New World Foxton

  • Irene made stepping into new ownership seamless. The onboarding systems were tight, the comms were clear, and the debt collection templates were smart, respectful, and even responsive to the realities of COVID. Everything had been built with care and intention. I walked into a business that was ready — and that made all the difference.

    Regy Yamat - Warrior Training Academy

As seen in

TED - M2 Magazine - Re:News - Now to Love Magazine - Vice